As we enter 2023, the world of affiliate marketing is evolving with the ever-changing demands and preferences of consumers. One of the key players in this realm is Pay Per Call affiliate marketing, which has become increasingly popular due to its ability to deliver high-quality leads and increased revenue for businesses. In this article, we […]

Outbound Contact Strategies for Insurance Agencies: A Comprehensive Guide Introduction to Outbound Contact Strategies for Insurance Agencies Insurance agencies face a constant challenge to not only acquire new clients but also retain existing ones. A well-crafted outbound contact strategy is essential to stay ahead of the competition and achieve long-term success. In this article, we […]

Call centers often struggle to maintain the balance between quality customer interactions and operational efficiency during peak seasons. Increased demand, staffing challenges, and time constraints can result in missed opportunities and subpar customer experiences. However, AI-powered conversational outreach using SMS is revolutionizing the way call centers manage peak seasons. This innovative approach not only alleviates […]

The marketing landscape is changing rapidly. The rise of the internet and social media has provided businesses with countless ways to reach their target audience. However, in recent years, data privacy concerns have been at the forefront of discussions, leading to more stringent regulations aimed at protecting consumers’ personal information. The Federal Communications Commission (FCC) […]

In the fast-paced world of customer service and sales, having a high-performing contact center is crucial for businesses to succeed. The dialer platform is one of the most critical components of any contact center as it enables agents to connect with customers efficiently and quickly. With so many dialer platforms available in the market, choosing […]

Click-to-call advertising has become an increasingly popular form of advertising in recent years, as more and more businesses are realizing the value of having customers call them directly. This type of advertising allows businesses to easily connect with potential customers who are actively searching for their products or services, and has been shown to be […]

Attending a conference like Contact.io can be an excellent opportunity to gain new insights, network with industry leaders, and enhance your professional development. With a focus on call marketing and contact center strategies, the event can help you stay up-to-date with the latest trends, best practices, and technologies in the industry. Here are some tips […]

In today’s digital age, businesses are constantly seeking new ways to reach their target audience and drive sales. While there are numerous strategies and channels to explore, one area that shouldn’t be overlooked is the potential of driving calls into a business. Here are some reasons why brands should be interested in this approach, and […]

Pay-per-call is a form of digital advertising in which businesses pay for each call generated by their ads. It’s an effective way to connect with potential customers, as it allows them to directly call a business rather than clicking through to a website or filling out a form. In this article, we’ll explore some of […]

By Jason Cutter I have always been a “buyer” of leads/data/calls. As a VP of Sales & Marketing (at several different companies), I was responsible for feeding the sales machine with opportunities and then ensuring they closed them at a profitable level. Now, I work with inside, telesales call centers in similar capacities. Going to […]